- The 17th Hole Challenge presented by Morgan Stanley, Grant Thornton and Optum: First Tee is about building character and using that inner-strength to take on new challenges in life. Throughout the week, guests can demonstrate their self-confidence on a replica of the famed par-3 17th at TPC Sawgrass. Fans will have the option to purchase a third shot or a First Tee Fast Pass, with proceeds benefiting First Tee of North Florida. Located in THE PLAYERS Welcome Experience at the Nicklaus entry, high-profile influencers and celebrities are known to stop by to take the challenge.
- Youth Clinic with PGA TOUR pros: On Monday, March 9, a youth clinic will take place with participants from the First Tee of North Florida and PGA TOUR professionals, in conjunction with Nike, at the 17th Hole Challenge. Media are invited for the purposes of covering the event and must apply for tournament credentials by February 28 at pgatourmedia.com.
- Girls Golf Mentoring Event: On Tuesday, March 10, Morgan Stanley – one of THE PLAYERS Championship’s Proud Partners – will host girls from First Tee of North Florida in a private event focused on mentorship and financial literacy with LPGA professional Cheyenne Woods and local Morgan Stanley leaders. Media are invited for the purposes of covering the event and must apply for tournament credentials by February 28 at pgatourmedia.com.
- Featured Charity of the Day: On Wednesday, March 11, First Tee will give away free bag tags to the first 5,000 fans and will be featured onsite throughout the tournament and on THE PLAYERS digital channels.
- Cola’s Reverse Vending Machine Benefiting First Tee: Fans can demonstrate their commitment to the next generation by recycling all plastic bottles throughout the week in Coca-Cola’s ‘reverse vending machine’ in Stadium Village. With each recycled item, Coca-Cola will automatically donate to First Tee of North Florida.
- Featured First Tee Participants and Alumni at THE PLAYERS: Throughout the week, First Tee of North Florida participants will be experiencing the event, many for the first time, and First Tee, First Tee of North Florida and THE PLAYERS will spotlight their engagement on digital channels. Bios and quotes are below.
First Tee Kicks Off Nationwide Summer Registration at THE PLAYERS, Engages Kids & Fans Through On-Site Experiences
ST. AUGUSTINE, Fla. (Feb. 27, 2020) – First Tee, a youth development organization providing active learning experiences to help young people build character through the game of golf, will kick off summer registration around the country and showcase the impact of its program as a featured charity during THE PLAYERS Championship, March 10-15, 2020.
Highlights for the week include: