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The organizations build on a shared commitment to diversity, equity and inclusion, and empowering young people

PONTE VEDRA, FLA. and CARLSBAD, Calif., Dec. 13, 2022 – First Tee®, a youth development organization that helps kids and teens build their strength of character through golf, and Topgolf Callaway Brands Corp. (NYSE: MODG) (the “Company” or “Topgolf Callaway Brands”), a global leader in golf equipment, apparel and entertainment, are expanding their longtime partnership. Through the new partnership, Topgolf Callaway Brands will support initiatives that are helping expand First Tee programs, especially in underserved and underrepresented communities, including networkwide access to Topgolf.

“Topgolf Callaway Brands is proud to support First Tee’s mission to empower children and teens through golf,” said Chip Brewer, President & CEO of Topgolf Callaway Brands. “We are excited to become a First Tee Trustee and through our shared values, provide more access and opportunities for youth in the communities we serve.”

Topgolf Callaway Brands has been supporting First Tee since 2001. The Company is expanding their support and becoming a First Tee Trustee on the heels of the First Tee’s 25^th Anniversary Network Summit held in Dallas, November 16 – 18, 2022. The Summit brought together more than 600 representatives from First Tee’s network of 150 chapters to celebrate the organization’s anniversary and continue to build momentum for the future with robust workshops and training sessions. The Summit concluded with a networking event at Topgolf.

“We believe in creating experiences that are just as fun as they are meaningful, and Topgolf Callaway Brands is an ideal partner to help us expand our reach,” said Greg McLaughlin, First Tee CEO. “Since launching the organization 25 years ago, it has been our priority to reach young people from all backgrounds, and we are grateful for the support from Topgolf Callaway Brands that will help further our efforts.”

Founded in 1997, First Tee is celebrating 25 years of enabling kids to build the strength of character that empowers them through a lifetime of new challenges. By seamlessly integrating the game of golf with a life skills curriculum, First Tee creates active learning experiences that build inner strength, self-confidence and resilience that kids can carry to everything they do. These character education programs are offered at golf courses, schools and youth centers in all 50 states and at six international locations. 

To learn more about First Tee, please visit firsttee.org.  

About PGA TOUR First Tee Foundation (“First Tee”)  

First Tee (www.firsttee.org) is a 501(c)(3) nonprofit youth development organization that is supported by the PGA TOUR. Its mission is to impact the lives of young people by providing educational programs that build character and instill life-enhancing values through the game of golf. In 2022, First Tee celebrates its 25th anniversary and reaching millions of youth through its network of 150 chapters, 10,000 schools and 1,700 youth centers. Headquartered in Ponte Vedra Beach, Florida, USA, programs are delivered in all 50 United States and select international locations. President George W. Bush serves as Honorary Chair.  

About Topgolf Callaway Brands

Topgolf Callaway Brands Corp. (NYSE: MODG) is an unrivaled tech-enabled Modern Golf and active lifestyle company delivering leading golf equipment, apparel, and entertainment, with a portfolio of global brands including Topgolf, Callaway Golf, TravisMathew, Toptracer, Odyssey, OGIO, Jack Wolfskin, and World Golf Tour (“WGT”). “Modern Golf” is the dynamic and inclusive ecosystem that includes both on-course and off-course golf. For more information, please visit https://www.topgolfcallawaybrands.com.

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MEDIA CONTACTS:    

Sara Henika, First Tee    
SaraHenika@firsttee.org     
(904) 881-7398   

Lauren Scott, Topgolf Callaway Brands Corp.
invrelations@tcbrands.com  
(760) 931-1771

First Tee has grown into a preeminent youth development organization with a network of 150 chapters which will come together in celebration of this milestone Nov. 16-18 in Dallas

PONTE VEDRA BEACH, Fla. (Nov. 14, 2022) – Twenty-five years ago, on November 13, 1997, then-PGA TOUR Commissioner Tim Finchem was joined in New York City’s Central Park by representatives from the leading golf organizations – the LPGA, the Masters Tournament, the PGA of America, the PGA TOUR, and the USGA – public officials, including President George H. W. Bush, and golf dignitaries to announce the launch of First Tee.

Since that time, First Tee has grown into a preeminent youth development organization boasting a network of nearly 150 chapters with programs delivered at 1,400 golf courses, 10,000 schools and 1,700 youth centers in all 50 states and in Australia, Canada, Japan, Korea, Mexico and Morocco. In 2021, First Tee impacted more than 2.2 million kids and teens. Additionally, more than 10,000 adults are involved each year in support of First Tee’s mission, many of whom have participated in First Tee’s signature positive youth development training.

“I am proud of First Tee’s growth and impact over the last 25 years,” said President George W. Bush, First Tee Honorary Chair. “Their mission to help young people build life skills and strengthen their character using the game of golf has proven successful. Organizations like First Tee are critical to our society and our country’s future. I am grateful my father chose to get involved 25 years ago and pleased to carry the baton since 2011 in support of their work.” 

Under the leadership of Finchem, First Tee was launched as an industrywide initiative to make golf affordable and accessible for all kids. As the first programs were being developed, First Tee began an intentional effort to seamlessly integrate the game of golf with a life skills curriculum, creating a program that empowers youth to build inner strength, self-confidence, and resilience that they can carry to everything they do.

“We are grateful for the vision of my predecessor, Tim Finchem, and for his leadership in creating First Tee in 1997,” said Jay Monahan, PGA TOUR Commissioner and Chair, First Tee Board of Governors. “Congratulations and thank you to all who have played an essential part in growing First Tee and contributing to the many transformational and inspiring stories we have seen over the last 25 years. Just as importantly, we are extremely excited about the path and trajectory of the program going forward as First Tee continues to evolve to meet the changing needs of young people.”

First Tee has been undergoing a modernization effort to stay relevant and connected to kids and teens now and in the future. It refreshed its brand for the first time in 2020 and recently released a robust age-based curriculum update to better position the organization to reach teens and keep kids engaged in the program longer. Technology efforts are also underway to centralize and better support program registration, adult training and onboarding, and tools for coaches. In 2023, the first participant-facing app will launch, providing supplemental digital experiences and gamification for young people in the program.  In recent years, the organization also reinvested in its College Scholarship Program, and it touches hundreds of kids each year through national participant events, spanning from the PURE Insurance Championship at Pebble Beach to a five-day DEI-focused academy in Philadelphia.

“Since day one, First Tee has been intentional about reaching young people from diverse backgrounds, and that commitment continues today,” said Greg McLaughlin, First Tee CEO. “Most years, between 40 and 50 percent of participants at chapters are non-Caucasian, and approximately 38% are female. Our network of chapter leaders, coaches, volunteers, board members and donors remain committed to breaking down barriers. And they continue to inspire me as we prepare for the future.”

Throughout this anniversary year, First Tee has highlighted its alumni who’ve gone on to careers in the golf industry and beyond. First Tee’s final alumni feature showcases Ariana Saenz, a former participant at First Tee – Greater Houston, who went on to play collegiate golf at the University of Houston and Texas A&M. Saenz is set to graduate with a master’s degree in human resources later this year and hopes to pursue a career in the golf industry.

“From age seven to 18, I was exposed to a set of morals and life skills at First Tee that poured the foundation for the woman I am today,” said Saenz. “Along the way, I earned a college golf scholarship and went from being a participant to a volunteer who learned the value of giving back to the community and serving others.”

Nov. 16-18, representatives from First Tee’s network of 150 chapters will convene in Dallas for its Network Summit – the first in five years – to celebrate the anniversary and continue building momentum for the future with robust workshops, training and peer-to-peer networking. The Summit is presented by Century Golf Partners and made possible by other corporate partners who stand behind First Tee’s mission.

To learn more about First Tee, its impact and future vision, please visit:

• firsttee.org/25-years
• instagram.com/thefirsttee
• facebook.com/FirstTee
• twitter.com/TheFirstTee

A press kit with fact sheet, alumni stories, anniversary logo, photos and video is available here.

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MEDIA CONTACT:                                                                              
Sara Henika, First Tee                                                                  
SaraHenika@firsttee.org
904-881-7398 

USGA and First Tee continue to expand inclusion, diversity, equity and accessibility efforts at the local level with IDEA Grants

LIBERTY CORNER, N.J. and PONTE VEDRA BEACH, Fla. (Oct. 13, 2022) — Commemorating a 25-year partnership with a focus on growing the game, the USGA has continued its investment in First Tee by awarding IDEA grants to 25 chapters across America.

The USGA’s IDEA Grant Program delivers direct funding to community-based programs that break down barriers to participation in golf and First Tee’s character-building programs, improving pathways to inclusion, diversity, equity and accessibility. In 2022, 25 chapters — from Massachusetts to California — were awarded up to $25,000 each to provide transportation, hire diverse coaches, train volunteers and build programs in diverse communities, among other activities. 

Totaling $325,000 in 2022, the USGA’s investment in First Tee is the latest demonstration of its long-standing commitment to ensuring recreational golf continues to thrive. What started as a $3 million, three-year commitment by the USGA as a founding partner in 1997 has helped underpin First Tee’s ability to reach more than 2 million youth annually. 

“This year’s IDEA grants are the latest milestone that reflect significant progress made to date in partnership with First Tee,” said Mike Whan, CEO of the USGA. “The best way to introduce youth to the game is by meeting them where they are in their communities, and we are going to continue to drive resources toward the local level to ensure a more accessible and inclusive game for generations to come.”

First Tee was founded in 1997 through the leadership of five golf organizations, aimed at making golf more affordable and accessible in the United States through a national grassroots program. As the first programs were being developed, First Tee began an intentional effort to seamlessly integrate the game of golf with a life skills curriculum, creating learning experiences that build inner strength, self-confidence and resilience that kids can carry to everything they do. Many alumni continue to play and work in the game, inspiring the next generation.

As part of more than 25 years of substantial growth that led to the establishment of 150 First Tee chapters with more than 1,400 program locations in communities across America, the USGA’s targeted support has helped First Tee drive greater equity among underrepresented youth to access golf. The IDEA grants, launched in 2021, fund innovative initiatives for golfers with disabilities, those in Spanish-speaking communities, Indigenous people and at-risk students, among others.  

First Tee is focused on increasing diverse participation year over year through many strategies, including hiring and training diverse coaches and implementing the First Tee School Program in Title 1 schools. The efforts are contributing to the diversification of the sport: Since 1997, there has been a 25 percent increase in non-Caucasian golfers, many of whom entered the game through First Tee.

The 2022 grant recipients include:

• First Tee — Four Corners, located in southwest Colorado and northwest New Mexico, primarily serves at-risk Native American and Latino youth through programs at Aztec Boys & Girls Club, Sycamore Park Community Center and local elementary schools. The USGA’s IDEA grant funding helps the chapter subsidize green fees, cover curriculum costs and financially support Native American youth participating in junior tournaments.
• The expansion of First Tee — Greater Charleston’s Game Changers program provides mentoring, STEM and character education, safe spaces, transportation, meals and enrichment activities for students starting in sixth grade and guiding them through high school graduation. The chapter offers programming five days a week during the summer months and every Saturday during the school year with support from the USGA’s IDEA grant funding.
• Increased opportunities for adaptive youth golfers have been made possible at First Tee — Greater Cincinnati and Northern Kentucky. The USGA’s IDEA grant has allowed the chapter to add programming for teens and children with autism, partner with Special Olympics of Hamilton County, host programming for kids with life-threatening and chronic health challenges and provide transportation to Reeves Golf Course for an eight-week life skills course.
• A two-time IDEA grant recipient, First Tee — Greater Pasadena hosts clinics for the Latina Golf Association while the USGA’s IDEA grant helps cover course and coaching fees for the events tailored toward Hispanic women who have never touched a golf club. 
• The all-female leadership team at First Tee — Hampton Roads works to increase access to golf for young people of diverse cognitive and physical abilities by partnering with the Special Olympics to host multiple adaptive events and provide members of the adaptive community with access to chapter facilities free of charge. 
• Eighty-six percent of First Tee — Monterey County participants are Latino, and a partnership with Valley Heath allows the chapter to provide programming to underserved individuals without health care. With support from the USGA’s IDEA grant, this chapter can create golf and life skills classes for Special Kids Connect while expanding its overall ADA accommodations.
• First Tee — Pittsburgh provides life skills and youth development through a work preparedness program, adaptive golf for special-needs students in the South Fayette School District and community partnerships with Pittsburgh Police Department and Allegheny Youth Development. These initiatives are supported by IDEA grant funding, which covers transportation costs and the purchase of a van to transport youth to year-round sessions.

Since 1997, the USGA has invested more than $33 million in junior programs, including First Tee; LPGA-USGA Girls Golf; Drive, Chip & Putt; and the AJGA as part of a long-standing organizational commitment to advancing the game of golf with exposure beginning at the junior level. Introducing golf at a young age has proven to be a critical tactic in reducing barriers of entry to welcome greater diversity to the game. More than one-quarter of today’s 3.1 million junior golfers are non-Caucasian compared with 6 percent of youth more than 20 years ago. 

In addition to its initial $3 million starter investment in 1997, the USGA immediately began to deliver sizable grants to build First Tee programs in Washington, D.C., Chicago, Kansas, Alabama, Arkansas and many other communities. 

IDEA Grant applications were open to all First Tee chapters affiliated with one of the USGA’s 58 Allied Golf Associations (AGAs). Located in all 50 states and Puerto Rico, AGAs serve millions of golfers at the recreational level by increasing engagement and participation and improving the golfer experience.

2022 USGA IDEA Grant Recipients:

First Tee — Central Mississippi	First Tee — Greater Philadelphia (Pa.)
First Tee — Cleveland (Ohio)	First Tee — Greater Portland (Ore.)
First Tee — Coastal Carolinas	First Tee — Hampton Roads (Va.)
First Tee — Connecticut	First Tee — Indiana
First Tee — Greater Dallas (Texas)	First Tee — Massachusetts
First Tee — Denver (Colo.)	First Tee — Metropolitan New York
First Tee — Fort Worth (Texas)	First Tee — Monterey County (Calif.)
First Tee — Four Corners (N.M., Colo.)	First Tee — Pittsburgh (Pa.)
First Tee — Greater Charleston (S.C.)	First Tee — Sandhills (N.C.)
First Tee — Greater Chicago (Ill.)	First Tee — South Dakota
First Tee — Greater Cincinnati & Northern Kentucky	First Tee — South Puget Sound (Wash.)
First Tee — Greater Pasadena (Calif.)	First Tee — Southern Colorado
	First Tee — West Michigan